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Our Team

Frank Arroues - Owner

Frank started the Blind Appeal business over thirteen years ago in the Treasure Valley. His desire was to build a family business through helping people with their window covering needs.  He brought with him over thirty years of sales experience and customer service, which have helped him make Blind Appeal into a thriving business in the Treasure Valley and Beyond.  He truly enjoys the family aspect, and has now been joined in the business by his wife, two sons, a sister, brother-in-law, and two nephews.

Mike Van Artsdalen - Director of Operations

Mike Van Artsdalen is the Director of Operations for Blind Appeal.  His job encompasses all aspects of the Blind Appeal business, ensuring that all customers, business contacts, and employees are well taken care of.  His degrees in Art Education and Visual Art make him perfect for our team as he has a history of working great with people, has an eye for aesthetics – in particular colors and products that look good in homes and businesses alike.  His enthusiasm and energy, as well as his knowledge of the Boise community make him an excellent addition to the team. In Mike's free time he likes "chillin" with his wife and three children; playing drums for worship team; snowboarding, wakeboarding, camping, and "being creative with home projects."

Sean Arroues - Warehouse Manager

As Warehouse Manager, Sean is the customer contact for all installations. His organizational skills are welcome at Blind Appeal, and he joined the family business early on in its inception, bringing with him several years of sales experience. Sean has another full-time job – that of being a father to his five children (3 boys and 2 girls). When he is not working he loves golf, and the Los Angeles Dodgers.  His favorite spot in Idaho is McCall.

Denise Van Artsdalen - Office & Marketing Manager

Denise works in the Blind Appeal office. She joined Blind Appeal in 2014 bringing over twenty five years’ experience in marketing, office management, and customer relations. She coordinates the schedules, develops the media and marketing materials, and is the customer service, phone, web site, and email representative for Blind Appeal. Outside of work Denise enjoys long hikes and walks and playing pickle ball. She and her husband Thom keep busy with their 8 grandchildren (Denise enjoys baking specialized cakes for each of their birthdays). Denise relaxes by playing the piano and reading.

Wendy Arroues - Sales Development Coordinator

Wendy has been a part of Blind Appeal since its inception over thirteen years ago. Wendy has been in the customer service industry for years, and has a well-established history of “knowing what the customer needs and wants.” She coordinates sales development throughout the Treasure Valley, and enjoys establishing new contacts, always striving to bring the Blind Appeal concept to all those with whom she comes in contact. Outside of work, Wendy enjoys spending time with her five grandchildren, hiking and evening walks with her husband Frank, and she is an avid pilate enthusiast.

Chris Meyers - Field Manager

Chris joined Blind Appeal with six years of sales and customer service experience. Chris loves meeting new people.  He says that "the best part of what I do is simply getting to know people." Chris is married, and his hobbies include snowboarding, mountain biking, camping, hiking, climbing, He also recently picked up golf. Chris enjoys doing all these things in "this great state of Idaho!".


Ryan Van Artsdalen - Sales Associate

Ryan is one of our sales associates. Prior to joining Blind Appeal, he worked in the wholesale fencing industry as a regional manager for over seven years. His experience in customer service, sales, and management is a tremendous asset to our company. Ryan is the 7th family member to join the Blind Appeal Team. Outside of work, Ryan enjoys family time with his wife and two children. Ryan and Lana often work out together at the local gym, enjoy camping, hiking, and are avid sports fans (football, baseball, basketball).

Nichole Kellogg - Sales Associate

Nichole is one of our five sales associates.  Prior to joining Blind Appeal, Nichole worked in customer relations and large account sales.  Nichole is a “people” person, and as such enjoys interacting with our customers on a daily basis.  She enjoys assisting people with window fashions, as she is keenly interested in colors, fabrics, and overall aesthetics of the home. Outside of work, Nichole loves all things outdoors including hunting, fishing, camping and dirt bike riding.  Nichole has 3 "awesome" kids, the oldest curently serving in the United States Military. 

Wes Tankersley - Sales Associate

Wes joined Blind Appeal as a sales associate after several years of teaching in a local high school. He holds a Bachelor of Education Degree in PE, and a Master's Degree in Education Innovation and Technology. Wes has been a friend of the Blind Appeal family for over 10 years, and we are excited to have him as part of the Team. Wes worked for Les Schwab for 11 years prior to becoming a teacher, is married, and has one daughter. In his spare time, he enjoys tennis, golf, and baseball.

John Pitts - Exterior Shade Specialist

John has been with Blind Appeal for approximately five years.  He is the lead installer for the Blind Appeal team. He is an expert in not only interior and exterior installs, but in customer service, repairs, and knowledge of window covering functions, including motorized, manual and specialty blinds.  He enjoys spending time with his family (has two adorable boys!).

Skyler Jackson - Exterior Shade Specialist

Skyler Jackson has worked with Blind Appeal for several years as an installer. Prior to coming to Blind Appeal Skyler worked with his family business, Jacksons Shade Company for over 12 years. With over 16 years of installation and window covering experience (including expertise in exterior and motorized), we are thrilled to have Skyler as a team member. Outside of work Skyler enjoys snowmobiling and motorcycling in his spare time.

Dustin Scholes - Lead Installer

Dustin is on our Blind Appeal Installer Team. He is an Idaho native, and loves spending time golfing and with motocross, but especially with his wife and three sons. He has known one of our Blind Appeal family members for over ten years; as well as worked with him at Les Schwab where Dustin did sales and service for 19 years. Dustin is an awesome addition to our Installation and warehouse team as he has had so much experience in sales and in public service.

Jeff Davis - Installer

Jeff Davis joined Blind Appeal with prior experience in installation, which has made him a great addition to the team.  He is from the Boise area where his job experience included managing Edwards 12 theater, and working at Midstar Firearms with his father. Jeff served in the Army as a combat medic for four years, stationed at Fort Carson in Colorado, and then deployed to Qatar for a year. He enjoys hunting, fishing and topiary. His prime goal is a noble one:  “the acquisition of wisdom,” and loves learning all new things.


Jeremy Griffith - Installer

Jeremy was born and raised in Baker City, Oregon, but has lived in Boise for 22 years.  He was deployed with the US Army to Haiti from 1992 – 1995, after which he worked at Les Schwab in customer service for 11 years, at St. Alphonsus Hospital for five years and worked with hardwood flooring for two years. His numerous job experience has made him a tremendous asset to the Blind Appeal installer team.  Jeremy is married to his wife Heather, and they have one son named Liam.  Jeremy loves being outdoors, which makes living in the State of Idaho a perfect place.

Javier Mendoza - Installer

Javier came to the Boise area in 2004. He loves the outdoors and is very active with his two children, Grayson and Bentley.  He and his lovely wife Shannon keep busy exploring the numerous area parks on the weekends with their boys.  Javier came to us highly recommended and his previous experience working at Les Schwab has given him great people and interactive skills.

Katy Aguilar - Administrative Assistant/Receptionist

Katy just celebrated her one year anniversary at Blind Appeal as our administrative assistant.  She came to us with 17 years of customer service experience, six of those years in restaurant management, and nine of those years in office administration.  Although Katy is new to Blind Appeal, she has worked with and been friends with the owners for over 15 years.  Katy is married and has one very adorable little girl.  Katy enjoys learning new things and has not only a great attention to details, but is incredibly quick and efficient – of which both are a tremendous asset to Blind Appeal.


Brooke Rooker - Administrative Assistant/Receptionist

Brooke Rooker recently joined the Blind Appeal Team as our newest office Administrative Assistant/Receptionist. She will share Administrative duties with Katy Aguilar. Brooke has an education degree in Elementary Education and taught school for six years. She also has had 14 years of restaurant experience, as a baker, trainer, and manager. In addition to her communication and public relation skills, she enjoys time with her family (3 daughters and one new black lab puppy!). She is also a pianist and has taught music for 9 years. With Brooke's many skills, we are excited to welcome her to our Team.


Thom Van Artsdalen - Warehouse Service Specialist

Thom is the Service Specialist for Blind Appeal.  He joined Blind Appeal in 2018, after his retirement from over 35 years in the Criminal Justice Field in both California and Oregon. Thom’s years of service helping others will be a great asset to our team.   He joins his wife and two sons on the Blind Appeal team.  Thom enjoys fishing, hiking, camping, and pickle ball.  He and his wife Denise recently celebrated their 40th wedding anniversary and enjoy traveling and enjoy spending time with their 8 grandchildren.

Melanie Fajardo - Business Development Manager – Costco

Melanie joined the Blind Appeal staff as our Business Development Manager – Costco. She has known Frank and Wendy (Blind Appeal owners) for over 10 years, having first met Wendy at The Cheesecake Factory where they both worked. Melanie was a personal chef in California for ten years (Classic French Training), before relocating to Boise. She was a Chef for Cheesecake Factory for eight years, and then moved into six years of management there. Melanie shines in the area of customer service, people skills, and business relations. Melanie says that, “by heart I am a foodie,” and “loves tasting new and intricate food,” pulling her husband right along with her in these food adventures. She has two “amazing” daughters and her husband and her enjoy all outdoor activities that Idaho has to offer.